13 important Consideration for an effective User experience you need to learn

Web designer crafting a user experience design layout

 User experience is an essential factor for any website because it helps your site fulfill its mandate. To achieve success with user experience ensures:

  • Your site load faster
  • Apply easily to use navigational menus
  • Forms should be easy to use
  • Links should be user friendly
  • Content should be made available for consumption

Navigational menus

Your website value lies in its ability to connect the massive volume of content it holds easily. One of the most crucial elements of your website is the navigational menu. Usually, it helps your readers or visitors to find information.

Most importantly, the goal of a navigational menu is to lead visitors to a specific target. The process and naming should be easy to comprehend for a good user experience.

Main menu

When creating the main menu, the design should stand out from the rest of your site’s appearance. Notably, the colors you use should fit the site’s scheme. Moreover, you also need to avoid using graphics that will distract menu texts.

Another rule of thumb is to avoid creating a main menu with too many fields since they confuse a lot. The best practice so far is to use a horizontal menu with not more than ten areas.

If you have less than 20 pages, it would be best if you display them all. Most of your visitors are not familiar with your site; thus, don’t push them to dig hard. To achieve success on this, use the dropdown menu to display submenus.

Footer menus

Your visitors expect some navigation in the footer as they peruse your site. In that case, the footer menu is worth having some meaningful attention.

In most cases, the footer menu houses the contact us page, terms of use, privacy policies, and more. Your footer should direct visitors to your site whereabouts.  In summary, having a footer menu with those elements promote user experience.

Website speed

Under normal circumstances, a visitor takes 5 seconds before deciding whether to stay on your site or not.

 Now, let’s assume that your website pages take 2 minutes to load. Will they wait?

Don’t gamble with patience if you are serious about attracting visitors.

Moreover, it’s advisable to start testing loading speed as early as possible.

Google page speed insight app for user experience

Common website time consumers


The best practice is to optimize every photo you upload to your website using relevant tools. Alternatively, you can use a photo editing application such as Adobe Photoshop.


If you plan to upload videos, it’s advisable to host them on a separate server, for example, YouTube. Apart from YouTube, you can also host your videos on Vimeo and daily motion.

How to upload or send large video size

  • Compress your video using tools such as wondershare. Here, your video quality will remain intact.
  • Upload after attaining a minimum file size that will not tamper with site speed.
Vimeo video hosting app


JavaScript and CSS tend to be a big headache, and it’s okay if you separate them from the HTML page.

How to measure website speed

The best free tool available is google page insight. After loading getting, results page speed will guide you on opportunities to utilize. Another site you can use to measure website speed is Pingdom.


Usually, popups are that content part that opens up a small window depending on the intended action. When you intend to use a popup, make sure they are not more than two in a single paragraph.


Online forms are handy for visitors, and they help you achieve specific goals, but they should be clear.

For a good user experience, your forms should be:

  • Short as possible
  • Have adequate spaces between individuals fields
  • Have a dropdown menu for common choices such as countries and dates of birth
  • Should have a “thank you page.”

Non existing page

Whenever you change or delete a page on your site, you need to create a 301 redirect. A 301 redirect will help you keep visitors instead of letting them go to other sites.

Usually, your server will generate a 404 error for missing pages.

User-friendly links

In many ways, linking to other pages on your site helps your visitors find more important information. To be on the safe side with the search engine, make your links descriptive as possible. The regular “click here” link is not user friendly.

When creating internal links, ensure they don’t open or point to a new window or tab.

Site important information

Not everything has to be on the home page. You can add more pages to explain more about your business. For example, you can use FAQ to update your visitors with all relevant information. Ensure all critical pieces of information are available to your visitors.


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